Cancelled

UX Casestudy
My Role

As a Product/UX designer I demonstrate my ability to ideate a creative solution to a real-world problem under fast-paced time constraint.

Project Overview

CANCELLED is a fintech product that helps users to manage and cancel unwanted subscriptions. The project contains a whiteboard challenge that showcases my ideation process and the wireframe and prototype took from the ideation.

Time constraint: 30 min (whiteboarding), 1 hr (wireframing + prototyping)
Device: Mobile
User Demographic: Young professionals

Propmt

The challenge prompt is from uxchallenge.co

Whiteboard

Design Decisions

Goal & Epics
Goal: Cancel unwanted subscriptions in order to eliminate unnecessary costs.

Epics:
01 Manage subscriptions
02 Cancelled unwanted subscriptions
Persona

The persona Joe stands for the target user demographic:
young professionals who have a lot of subscriptions, and have a need and a reason to cut down unwanted ones.

Constraints

01 Technical constraints:
Access users’ personal dataStore and protect user data

02 Time constraint:
45 min

Story board

Through storyboard, the persona's need and goal were better understood, while how and why the product will be hired was figured out.

Flow
Wireframe

I created a few hi-fi interfaces after finishing the whiteboard challenge.

Prototype

Process

Time duration: 25 min
Tool: Procreate